Nintendo will continue to support Nintendo Labo, still sees potential

nintendo labo

After a less than stellar release in Japan, and abroad, Nintendo said they will still support the Nintendo Labo.  While its initial release in Japan made it the number one selling game, it wasn’t able to sustain its spot.  As of right now, only 30% of Labo’s initially shipped in Japan have sold.  Its quiet release also played a part in Nintendo’s share value dropping 6% after its E3 2018 presentation.

But those numbers have not deterred those at the company from seeing its potential.  “I think the case with Nintendo Labo right now is that there are some people who know about it, and quite a lot of potential still for us to explore.,” said Shinya Takahashi, general manager of Nintendo’s software division in an interview with The Verge.

nintendo labo

In the same interview, Nintendo of America President Reggie Fils-Aimé said, “Labo is the type of game, much like Brain Age for the Nintendo DS, much like Wii Fit, it’s a game that’s going to sell for a very long time at a very steady pace.  Which is a different curve than a traditional video game”.  As of March 31, 2018, 22.6 million copies of Wii Fit have been sold.  While 21.1 million copies of Wii Fit Plus have also left store shelves.

Nintendo is not the only one seeing the potential in Labo.  The UPS Store is considering making an investment in the game, as they are considering releasing their own cardboard carrying case for it to the public.  Plus with school now out of session, Nintendo believes the Summer is a prime spot for Labo activity to increase.  “Labo is off to a strong start and in our view is going to continue to get a lot of support.,” said Fils-Aimé.

nintendo labo

What do you think?  Will Nintendo Labo reach or exceed Wii Fit‘s numbers?  What are your thoughts on the game and peripheral overall?  Comment below!

Nick Battaglia
As a gamer with one arm, Nick strives to inform and showcase what it is like to play games from his point-of-view.  While his love for RPG's, fighters, and everything Nintendo is strong, the only thing stronger is his want to become the live-action version of Mega Man. Follow him on Twitter and Instagram @MercWithOneArm.