Nintendo Switch is in the “middle of its life cycle”, will grow in new ways

Switch and Switch Lite

The Nintendo Switch has become the little darling of the gaming world; a feat it managed to pull off basically just after it first launched in 2017. Both gamers and developers alike have a fondness for the system, which has resulted in stellar sales and lots of support. As of now, the hybrid console has sold more than the Wii U, Gamecube and N64, and is not incredibly far off from topping the SNES and NES, and especially the Wii. How will it push further? During the recent Q&A session of Nintendo’s latest investor’s briefing, President Furukawa mentioned that the Switch “has just entered the middle of its life cycle.”

With that being the case, Nintendo is apparently planning to “aim for growth that is unlike the life cycle of any other hardware to date.” While Mr. Furukawa did not elaborate on exactly what this statement means, he could potentially be referring to the Switch family of consoles having hybrid capabilities.

The Switch is still basically in a class all of its own in this regard. Though, Nintendo recently made the system’s identity just a smidge more perplexing when it introduced the handheld-only Switch Lite last year. Either way, the Switch is a unique platform that must be treated as such, and Nintendo clearly knows this. And with this being the company that¬†loves a good surprise, there’s really no telling what those plans for “growth” really entail. Still, Mr. Furukawa did at least say that Nintendo “intend[s] to continue our work to broaden the Nintendo Switch install base.”

We’ll have to wait and see exactly what Nintendo has in store for these future plans, but knowing them, it’s probably something very much out of left field.


A.K Rahming
Having been introduced to video games at the age of 3 via a Nintendo 64, A.K has grown up in the culture. A fan of simulators and racers, with a soft spot for Nintendo! But, he has a great respect for the entire video game world and enjoys watching it all expand as a whole.