Nintendo President Tatsumi Kimishima has Higher Approval Ratings in 2017

Nintendo got a change in leadership back in late 2015 when the former president Satoru Iwata unexpectedly died due to health complications shortly after E3 in the summer. After a brief period of being led temporarily by Shigeru Miyamoto and Genyo Takeda, the official new president of the company was made to be Tatsumi Kimishima on September 14th, 2015. Kimishima has been with Nintendo for a number of years, holding different high positions such as the head of Nintendo of America in 2002.

Kimishima has held the total leadership position for nearly two years now. After Iwata’s death in 2015, Nintendo went into a relatively long period of almost total silence. Things started to heat up once it was officially announced that Kimishima would be taking the reigns. He saw the company through 2016, which was a relatively calm year in terms of releases. It wasn’t until the Switch, formerly known as ‘codename NX’, was revealed last October that Kimishima and Nintendo really got back into the groove. The system released back in March and has been selling incredibly well worldwide, even blowing past Nintendo’s own expectations. As a result of all the positive buzz around the Switch, it’s no wonder why Kimishima’s approval ratings have increased.

Nintendo held its annual shareholder meeting towards the end of June. The meeting always features a number of different topics, but one of them is the reviews from shareholders on how they feel about those in leadership positions at Nintendo. President Kimishima’s approval rating last year was 87.14%. This year, it’s 97.70%. That’s a pretty big increase.

As long as Switch sales continue to go strong and 3DS continues to hold its own, then Kimishima should remain in good favor of the shareholders.


A.K Rahming
Having been introduced to video games at the age of 3 via a Nintendo 64, A.K has grown up in the culture. A fan of simulators and racers, with a soft spot for Nintendo! But, he has a great respect for the entire video game world and enjoys watching it all expand as a whole.